Brand & athlete marketing guides

Practical, data-backed guides on what it costs to work with the world's biggest athletes — and how to actually secure them.

Ready to apply these guides to your brand or agency project? Plan a soccer campaign with a specific player or an open shortlist.

Athlete brand ambassador cost (2026)

What brands really pay per post and per year, by athlete tier, and how to bring the cost down.

The 6-step booking process, timelines, contracts and the mistakes that make brands overpay.

Choose the appearance format, prepare the proposal and separate attendance from recording and advertising.

Trendex connects ambitious brands with the world's biggest athletes.