Planning a campaign with Luka Modrić? Set out the formats, markets, timing and rights your brand needs.
For campaign planning with Luka Modrić, Trendex uses an estimated range of $40K – $300K for a single sponsored Instagram post and $1M – $8M / yr for a multi-year ambassadorship. These are not athlete-approved prices or a current offer. He sits in our star pricing tier. Real fees are never list prices — they're negotiated around exclusivity, image rights, territory and deliverables. Trendex secures elite football talent for brands and can get you a real, current quote.
Modrić brand-ambassador & endorsement rates (2026 estimates)
| Deliverable | Estimated range |
|---|---|
| Single sponsored Instagram post | $40K – $300K |
| Multi-post / multi-platform campaign | $300K – $2M |
| Event appearance / activation | $100K – $750K |
| Multi-year brand ambassadorship | $1M – $8M / yr |
These USD ranges are Trendex planning estimates, not athlete-approved prices or a current offer. Talent fees, production, travel and paid media must be scoped separately. Availability, usage rights and final terms are confirmed for each project. Contact Trendex for a real quote.
What drives Modrić's price
Specify the role you want Luka Modrić to play: a filmed interview, product campaign, social content or an appearance. Filming time, deliverables, territories and exclusivity need their own scope. His 2018 Ballon d’Or is documented in AC Milan’s signing announcement of 14 July 2025; a sporting achievement does not establish an endorsement fee.
Documented brand partnerships
PBZ’s announcement of 4 April 2024 confirmed the continuation of Modrić’s role as ambassador for PBZ Group and Premium Visa card, describing a collaboration that began in 2019. Separately, Gorenje’s Romanian announcement presents him as its brand ambassador and describes a European campaign built around home life and performance. That page was reviewed on 20 September 2026; no publication date was visible.
These are examples announced by the brands, not Trendex case studies or a complete list of current agreements. They do not disclose the fees or establish which product categories, territories or dates are available for a new campaign. Include your exact product category and requested exclusivity so potential conflicts can be checked with his team.
Modrić net worth, earnings and audience: what is verified?
We have not established a reliable net-worth valuation, current annual earnings total or dated combined follower count for this guide. These figures should not determine your campaign budget. Ask for account-level audience information for your target market and reporting period, and distinguish followers from the reach and engagement of the proposed content.
Why consider Modrić for your brand?
The banking and home-appliance examples offer two different creative starting points. For your own project, explain the message and format rather than assuming a sector is automatically a fit. A leadership interview, a product story or a social campaign requires different preparation. Use your brief with Luka Modrić to specify the audience, language, distribution channels and success measure. Any use of club footage, identity or channels needs separate assessment.
Can you hire Modrić as a brand ambassador?
Yes — Trendex works directly with Luka Modrić. Luka Modrić is part of the Trendex roster of contracted athletes, so we can move fast on availability, terms and a real quote for your campaign — whether that's a single post, a shoot, an appearance or a multi-year ambassadorship.
Tell us your brand, market and objective and we'll come back with what's realistically possible and what it costs.
Modrić brand-ambassador FAQ
- How much does a Luka Modrić Instagram post cost?
- Trendex's planning estimate for a single sponsored Luka Modrić Instagram post is $40K – $300K. This is not an athlete-approved price or a current offer. The final fee depends on deliverables, exclusivity, usage rights and territory.
- How much does it cost to sign Luka Modrić as a brand ambassador?
- Trendex's planning range for a multi-month to multi-year Modrić ambassadorship is $1M – $8M / yr. This is not an athlete-approved price or a current offer. Deliverables, exclusivity, usage rights, territory and contract length must be agreed for the project. Trendex negotiates the real figure case-by-case.
- Who are Luka Modrić's sponsors and brand partners?
- PBZ announced on 4 April 2024 that Modrić continued as ambassador for PBZ Group and Premium Visa card. Gorenje also announces him as a brand ambassador on its Romanian website, reviewed on 20 September 2026. These examples are not a complete list of current agreements; category conflicts and availability need project-specific confirmation.
- How do I contact Luka Modrić's agent or book him?
- Trendex works directly with Luka Modrić — the fastest route is to book a consultation and we'll handle availability and terms.